Introduction to compiled indicators
In previous sections, the importance of using diverse data types when measuring how your offerings function in the world came to light. But looking at datasets in isolation prevents us from seeing the complex whole. To bring these datasets together, we need a tool to bring it into concert. That tool is a compiled indicator, which, as mentioned in the introduction, is the generalist’s version of the statistical tool, the composite indicator.
Using a compiled indicator also sets you up to work with data and evaluation scientists in the future, if you’d like to pursue advanced computation. Since compiled indicators follow the logic and front-end methodology of a composite indicator, our citations reference that tool throughout this guide.
What is a compiled indicator?
Compiled indicators are based on the idea of composite indicators which are “...constructed to measure complex or multidimensional phenomena by combining individual indicators into one single measure by simple averaging or more advanced statistical methods.”
Compiled indicators are very similar, but stop before the advanced statistical methods step. Put plainly, these combined measures are a single metric or score created by combining individual indicators into one single comprehensive measure. There are several different types of indicators in statistical use including environmental, leading, and sentiment indicators, but for our general application in measuring projects for business purposes, we’ll focus on compiled indicators.
National statistical offices, data scientists, and social scientists use composite measures to understand a wide variety of nuanced issues including public trust, quality of life, and urban resilience. They are commonly used to “...summarize complex, multi-dimensional realities with a view to supporting decision-makers” and “aim to measure complex, multidimensional phenomena, which cannot be measured directly…”
Compiled indicators share these advantages. Although they are not as statistically advanced, they can work at different scales to track the impact of offerings on internal and external customers. These can range in size and complexity from the brand impact of a few product releases to the same user base over a stated time, to the impact of a program launched to support new managers succeed at leading their first teams.
For examples at the US federal government scale, previous to 2025, the State Department and the U.S. Agency for International Development (USAID) use a variety of combined measures to understand Program and Project Design; the General Services Administration uses the EDX Index to understand digital experience, and the Veterans Health Administration uses a combination of data to understand whole-veteran health in their Patient-Aligned Care Teams.
